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Welcome to
Ireland's largest
marketing
event

We're bringing DMX Dublin 2022 to you for:  Build and Shape Brands for Today’s World.

A deep look / dive into how we shape brands for the world we live in.

As marketers, we know the power of ‘brand’ and its unique ability to add value and connect with audiences. However, the world is changing at a pace and what made sense before, may no longer hold true. Building and growing brands in this new world takes renewed focus in understanding how our audiences have evolved and how we can best meet their needs. At DMX Dublin 2022 we will explore how the rules for brand building have changed and how we can adapt our strategies for ever more effective marketing.

We're bringing you the best, online, on one stage, in one day. ​

 

Keynote Speakers

Professor Karen Nelson-Field and David Aaker

Founder and CEO of Amplified Intelligence, Professor Karen Nelson-Field will join DMX Dublin 2022 as a keynote speaker. Karen is a globally acclaimed researcher in media science and author in marketing and advertising. Professor Nelson-Field will discuss three important verticals in the media trading game; planning, buying and measuring, and how human attention measurement can be applied to drive a broken ecosystem towards a positive attention economy.

Also lined up as a keynote speaker for this year’s event is David Aaker, Vice-Chairman of Prophet, a global consultancy around brand, growth, and digital transformation. David will share insights on the three must-dos of branding; the need to react to disruption innovations, the difficulty of breaking through information overload and media clutter, and the need for more purpose driven, less transactional relationships. 

 

The panels for this year’s conference includes:

  • Measurement and effectiveness
  • Building brilliant brand experiences in e-commerce
  • The power of Gen Z

 

Featured on the Day

  • Amazing keynotes from international expert speakers
  • One virtual stage composed of real-life case studies from successful global and local brands
  • State-of-the-art digital technologies that are transforming marketing
  • With a plethora of examples and case studies, aimed at an audience of marketing leaders, DMX Dublin is the must-attend marketing event of the year

Who should attend?

  • CMOs, Marketing Directors, Heads of Marketing
  • Agencies: Advertising, Digital, PR and Marketing
  • Marketing Managers: Brand Managers, Product Managers, Category Managers
  • Business owners: SME Entrepreneurs, Owner Managers
  • Digital Specialists: SEO Managers, Content Managers, PPC Specialists
 

What else should I know?

  • DMX Dublin is a full-day, online conference, with registration opening at 10:15am and the event closing at 3:30pm
  • The agenda is not yet available for 2022. We expect to release it shortly.
  • Our Members of the Marketing Institute receive preferential rates, so if you are interested in joining head over to mii.ie

 


 

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DMX Dublin 2022 Partners

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Google Mediahuis Edelman iProspect
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