John Straw is a leading authority on marketing technologies, and a serial entrepreneur. He has worked for 4 startups, 3 of which he founded. 3 of the 4 have exited with a 4th on it’s way.
John’s specialisation is marketing technology. Aside from being recent Chair of Thomas Cook”s Digital Advisory Board he’s a principle of the venture capital firm, Thorium Technology Investors – and is Chair of high growth startups, Cloudfind.
He has recently published a book on disruptive technology called iDisrupted.
In this video with John Straw co-author of iDisrupted he talks about deep learning and virtual reality for marketers. John spoke at the Digital Marketing Conference DMX Dublin, on 11 March 2015, this event was powered by The Marketing Institute.