Schedule

Time

President's Terrace

President's Suite

Henry Dunlop

O'Connell

Box 442

Blue

Red

Green

Yellow

Orange

07:45

08:45

   Registration & Breakfast

08:45

09:00

   Welcome & Opening Remarks

09:00

09:40

   Plenary session with with Martin Weigel, Wieden+Kennedy "THE CASE FOR CHAOS"

09:50 

10:20 

Manning Gottlieb OMD

Richard Shotton

Why brands need to be more brazen about their flaws

iProspect

David O’Riordan

Beyond Bitcoin: Blockchain and its role in the future of advertising

Storyful

Jaclyn Kalb + Julien Goretti

Getting Clued In: The Journey from Insights To Creative

Going in the Zone

Alan Heary

Instilling a winning mindset for success

70min Workshop

Alan O’Rourke, Audience Stack

Creating an unbeatable B2B lead funnel

10:30 

11:00 

EY

Yvonne Kiely
Taking a ‘customer centric’ approach can deliver significant value for customers and businesses alike.

KBC Bank Ireland

Dara Deering

Being Digital First and a Digital Frontrunner

Econsultancy

Sean Donnelly

Structuring Your Marketing Team

Savage Insights

Colleen Savage

What’s the story? Shaping stories to stay ahead in a changing world

11:00 

11:30 

   Coffee Break

11:30 

12:00 

LEGO

Sara Holt

LEGO: Brand Launch Evolution

Foresight Factory

Meabh Quoirin

Trending 2018: embracing the new ‘Never Normal’ era

Amazon Web Services

Ronan Guilfoyle

Innovation at Amazon

Brand Distillery

Michael Cowan

How to Beat the ‘Paradox of Choice’

70min Workshop

Vincent Haywood, VH Digital

How to create and amplify your content like a boss!

12:10 

12:40 

Brainlabs

Daniel Gilbert

I know you’re pregnant before you do: getting performance and personalisation right

Epsilon

Antony Puttick

The Old. The New. The Now.

UEG (Edelman)

Tim Collins

The Power of Partnerships

TAM Ireland

Jill McGrath

Joining the dots

12:50 

13:20 

WARC

Imaad Ahmed

Lessons from the world’s best marketing campaigns

Thinkhouse

Claire Hyland + Tiffany Arntson

Welcome to the Brave New World of Adulthood

Crowdsurfing

Martin Thomas

Navigating the post-digital minefield

BusinessBrew

Evelyn Wolf

GDPR and why it won’t kill your marketing & sales funnel

No Session

13:20 

14:30

    Lunch

14:30 

15:00 

Panel Discussion:

Adrian Weckler, INM

Dr. Patricia Scanlon, SoapBox Labs

Prof. Barry Smyth, UCD

Navigating the A.I. boom

Panel Discussion:

Charley Stoney, Alternatives

Fiona Sweeney, Kerry Taste & Nutrition

Loretta Dignam, Abbey Theatre

Orlaith Blaney, Eriva

Realising Your Potential

No Session

70min Workshop

(Box 441)

Vinny O’Brien, VinnyandCo.com

Creating the Perfect eCommerce Strategy

70min Workshop

Jennifer Hyland,
Edelman with
Damian Low + Simon Quinton, Edelman Intelligence

Measuring Success: The Why & The How

15:10 

15:40 

LOVE

Dave Palmer

LOVE. A serenade to marketing bravery.

15:50 

16:20 

   Closing Session with panelists: THE NEXT HORIZON FOR MARKETERS