Presentation Slides 2020

 

PRESENTATION SLIDES 2020

 

BLUE STREAM - President's Terrace

 

Jenni Romaniuk, The Ehrenberg-Bass Institute: Building a DAM (s)- Setting up a System to Build and Protect Distintive Assets - Unavailable

Mark Doyle, AIB: Creating a Healthy Obsession -Currently Unavailable 

Éadaoin McCarthy, Insight Designed: Insights as a Trigger to Strategy - Unavailable

Neil Perkin, Only Dead Fish: Agile Transformation - Available Here 

Siobhan Maughan, Integrated Thinking: Do Cockerels Lay Eggs? ... The Value of Insights Over Observation - Available Here 

JP Hanson, Rouser: Never Stop Questioning - Available Here 

Richard Hammond, Uncrowd: Where's the Reward in Friction? - Available Here 

Wiemer Snijders, The Commercial Works: Data-Driven Dead-Ends - Unavailable

 

RED STREAM - President's Suite

 

Margo Swadley, Kantar Media: The Coming of Age for Influencer Marketing - Available Here

Peter Vandermeersch, INM: "Good Journalism is Bad Business" Or Not?  Available Here ⇒

Media Panel; Fiona Hodgins, Edelman, Feargal Purcell, Edelman, Sarah Probert, Pt 78 & Roisin Ingle, The Irish Times: Navigating the New Societal Context, with Opportunity Comes Responsibilty for Marketing - Currently Unavailable 

Lucy Jameson, Uncommon: 'The Woods are Burning' Creativity in the Age of Skip Ad - Currently Unavailable 

Jill McCarron, Fulfil: Tapping into The Power of Community to Build a Global Lifestlye Brand - Currently Unavailable 

 

GREEN STREAM : Henry Dunlop

 

Lucy Molan, Google: Capturing Today's Consumer Online - Available Here

Joe Porter, OneTrust PreferenceChoice: Don't Let the GDPR Kill Your Marketing Strategy: Maximizing Opt-In and Building a Compliant Marketing Program - Unavailable

Andy Letting, GLH: AI: revitalising and automating email marketing - Available Here

Eleanor Barlow, HSBC: Psychology, data, and digital innovation - Unavailable

Chris Brennan, iProspect: How To Deliver Creative Intelligence - Available Here

Elaine Deehan, Starling International: Data Driven Banking- Empowering the Customer - Available Here 

 

YELLOW STREAM : O'Connell

 

Joanne Boyle, AXA Insurance: How to Survive and Thrive in Customer Experience- Currently Unavailable 

Clare Kavanagh, W5: Bridging the 'CX Now' and 'CX Future' - Available Here 

Pabel Martin, Sprinklr: Serving Today's Modern Customer - Available Here 

Sean Donnelly, Econsultancy: eCommerce TrendsAvailable Here 

Claire Hennah. Unilever: Creating a Sustainable eCommerce Strategy  - Unavailable

Aidan Duffy, DF5 eCommerce: How Irish brands can sell on Amazon - and make money- Available Here 

 

ORANGE STREAM - Workshops

 

Tony Franco Franco London & Richard Oldham, Oldham Consulting: The Untapped Potential of Insightful Thinking - Available Here 

Denise Doyle, Brand & Conquer: Sustainabilty - Brand Purpose or Brand Wash - Currently Unavailable

Paul Dervan, National Lottery: Run with Foxes, Make Better Marketing Decisions - Available Here 

 

 

 

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