Currently Head of Digital for Chupi.com, Jennie works with a number of clients in the retail space under Sister The Agency, alongside her sister Grace Mc Ginn. Previously founder of ecommerce marketplace Opsh and ecommerce publisher Prowlster, Jennie has over 10 years working in startups, ecommerce, publishing and digital marketing. Clients include River Island, The Arcadia Group, Lifestyle Sports, iClothing, Fjallraven, Missguided, Heidi Higgins and Hewlett Packard.
During her time as founder of Opsh, Jennie was shortlisted as an Image Businesswoman of the Year and one of the 30 Under 30 Irish entrepreneurs in the Irish Independent and Sunday Business Post. The business secured almost 1m in HNW investment and was listed as one of the top 50 retail innovations in the UK by Retail Insights.