Orlaith joined Ervia in 2016, after a 23 year stint in the advertising agency business. She was CEO of McCann Dublin and was appointed into the role at just 32, the first female Managing Director of an international network agency in Ireland.
Orlaith was on the Board of IAPI and was later appointed IAPI industry President. She is an advocate for diversity and equity in business and was on the Advisory Board of the Women’s Executive Network (WXN) and was Honorary Secretary of the International Women’s Forum, (IWF). In 2016, UCD awarded her the UCD Alumni Award from the UCD School of Social Science.
Orlaith was appointed to the Executive of Ervia in 2017 and her role is to lead the Ervia Group brand strategy which includes Irish Water, Gas Networks Ireland and Aurora Telecom brands.
At DMX Dublin, Orlaith will be featuring on a panel about...
Realising your Potential: Our three panellists have seen a huge transformation in the marketing remit over the past number of years:
• Orlaith Blaney, Chief Marketing & Communication Officer, Ervia
• Fiona Sweeney, Marketing Director, Kerry Taste & Nutrition, Europe
• Loretta Dignan, Board Member, Abbey Theatre & Consultant
Moderated by Charley Stoney, Managing Director, Alternatives Group, they will share personal insights from their own career journey; their core principles as marketers; how to stay ahead in today’s complex Customer First era; their moments of truth; who inspired and motivated them to succeed and how to be a great leader.