Aisling Wilde has worked for The Coca-Cola Company for the over 10 years across Australia & Ireland across brand management, brand activation, shopper and customer roles. She is passionate about marketing communications and product innovation that accelerates growth, profit and brand loyalty. Aisling has a solid portfolio of results, designing/testing locally, then scaling success internationally. Her favourite one to talk about is Share a Coke which she worked on in Australia as the pilot market for the Coca-Cola brand with huge success scaling out to over 70 markets worldwide.